DARIA SMITH ✦ COPYWRITER ✦

Daria Smith

Daria Smith

Daria Smith

Content Designer | Google UX Certified | Crafting User-Centered Product Experiences | 13+ Years

Content Designer with the complete Google UX Design Professional Certificate and 13+ years creating user-centered digital experiences. I design content that guides users through complex products with clarity and purpose.

My approach combines strategic UX research, information architecture, and conversion-focused writing—backed by an MFA in Creative Writing (3.9 GPA) and certifications in HubSpot Content Marketing, Meta Social Media Marketing, and Google Project Management.

Recent results:
40% increase in organic traffic, 85% goal completion rates, and measurable improvements in user task success.

Specializations:
- Content Design & UX Writing - User Research & Usability Testing - Information Architecture & Content Strategy - Figma Prototyping & Wireframing - SEO & Conversion Optimization - Multi-channel Content Strategy

Looking to bring strategic content design to product teams building meaningful user experiences.

Professional experiences

Professional experiences

Professional experiences

CONTENT DESIGNER & STRATEGIST | DariaCreativeCo | 2017 – Present
DariaCreativeCo. (formerly DwriteDesignStudio), Georgetown, TX

Leading content design and UX writing projects for diverse clients

• Design user-centered content experiences using UX research, wireframing, and iterative testing • Develop information architecture and content hierarchies for web products and applications
• Create microcopy, error messages, and onboarding flows that improve task completion
• Collaborate with designers and developers using Figma for content prototyping
• Implement SEO and accessibility best practices across all content touchpoints
• Increased client organic traffic by 40% through strategic content optimization
• Achieved 85% user goal completion rates through content testing and iteration

SOCIAL MEDIA CASE MANAGEMENT SPECIALIST | 2024
Concentrix Webhelp Core (Facebook META Contract Partner), Austin, TX

  • Managed 85% goal resolution rates across Government, Political, and Nonprofit accounts in the US, ensuring compliance with IT CX Facebook KPIs and legal standards for Facebook and Instagram ads

  • Delivered white-glove client service, resolving B2B platform issues with a 90%+ resolution rate

  • Conducted analytical research and strategic problem-solving using Facebook Knowledge Base, Business Manager, Insights Analytics, and Ads Manager data to support high-level marketing and administrative resolutions within 24-48 hours

UX DESIGN TRAINEE (GOOGLE CERTIFICATION) | 2023
FitFind App | Freelance Project (Remote)

  • Conducted competitive analysis and user research for the FitFind app, a UX case study

  • Built high-fidelity Figma prototypes, tested usability, and iterated based on feedback

REMOTE SOCIAL MEDIA SPECIALIST | 2023
THE MEEHUB INC., Remote (Austin, TX)

  • Conducted brand audit, content strategy, and social media strategy update for website and social media channels

  • Wrote preliminary content strategy proposal, personas, competitive analysis, and branding guide

  • Developed social media content calendar and created engaging posts, stories, and reels

  • Implemented SEO best practices and analytics tracking to improve content reach and engagement

Education

Education

B.A. in English and Creative Writing, Southern New Hampshire University, USA, 2017-2022

  • Graduated with Honors (Dual Degrees: AA - Liberal Arts, Communication, GPA: 3.5/4.0

M.F.A in Creative Writing, Southern New Hampshire University, USA, 2023-Present

  • Graduate with Honors, GPA: 3.9/4.0

  • Graduate Certificate in Professional Writing

Skills

Digital Marketing
WordPress & CRM Management
Brand Development
Market Research
Content Strategy
Adobe Creative Suite
SEO
UX Copy
Copywriting & Editing
Design

Certifications

Certifications

Professional Writing SNHU
Google Analytics Certified
HubSpot Email Marketing
META Social Media Marketing
HubSpot Content Marketing
Microsoft Generative AI
Google Project Management
Google UX Design Professional

Interests

Interests

Creative Writing
Traveling & Cultural Exchange
Entrepreneurship
Gardening
TaiChi & Qigong
Yoga & Meditation

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

© 2026 Daria Smith Giraud Inc. All Rights Reserved. Operated by DariaCreativeCo®.

© 2026 Daria Smith Giraud Inc. All Rights Reserved. Operated by DariaCreativeCo®.

© 2026 Daria Smith Giraud Inc. All Rights Reserved. Operated by DariaCreativeCo®.

© 2026 Daria Smith Giraud Inc. All Rights Reserved. Operated by DariaCreativeCo®.