NaturalSelfGoddess Brand Soft Launch

Holistic design system blending healing and modern storytelling.

Role

Entrepreneur, UX/UI Designer, Storyteller

Industry

Wellness Tech + Conscious Lifestyle

Duration

Current

NaturalSelfGoddess - Healing Brand

Stage 1. Concept & Experience Branding

I initiated NaturalSelfGoddess as an evolution from blog to brand—a wellness e-commerce company rooted in natural healing, mindfulness, and amplifying Black women's stories. Born from my earlier work with Ria Sweetraw (Being a Raw Vegan is a Sweet Lifestyle), NSG represents a deepening commitment to holistic wellness in the digital age.

The early phases laid the foundation: a landing page for brand presence, initial digital products, and third-party e-commerce integration. Phase Two expands into a library resource powered by AI automation, new digital offerings, legal structure establishment, and the launch of my custom GPT (already live on ChatGPT Plus). Further phases will unfold as the ecosystem grows.

Stage 2. Design Strategy & Curriculum Development

I developed a holistic design and education strategy that weaves self-care, astrology, and AI innovation into one cohesive ecosystem. The key pillars include:

EyeAmLove Journals — A series of guided journals integrating reflection, somatic awareness, and indigenous creative healing practices.

Chiron Your Wounded Healer Online Course — A multimedia learning experience combining astrology, shadow work, and energy integration for deep personal transformation.

Audio Meditations & Healing Design System — Visual and interactive elements designed to evoke calm, presence, and embodiment across all NSG touchpoints.

The Soulcial GPT Series — Custom ChatGPTs (Soulcial Presence and The Soulcial Profile) guiding healers, coaches, and creatives in aligning authentic voice with digital strategy.

More ideas brewing — Works in progress to be revealed as they take shape.

I've created a detailed content roadmap connecting these offerings into one user-centered digital sanctuary—accessible, experiential, and emotionally intelligent.

NaturalSelfGoddess - Healing Brand

Stage 1. Concept & Experience Branding

Stage 2. Design Strategy & Curriculum Development

I developed a holistic design and education strategy that weaves self-care, astrology, and AI innovation into one cohesive ecosystem. The key pillars include:

EyeAmLove Journals — A series of guided journals integrating reflection, somatic awareness, and indigenous creative healing practices.

Chiron Your Wounded Healer Online Course — A multimedia learning experience combining astrology, shadow work, and energy integration for deep personal transformation.

Audio Meditations & Healing Design System — Visual and interactive elements designed to evoke calm, presence, and embodiment across all NSG touchpoints.

The Soulcial GPT Series — Custom ChatGPTs (Soulcial Presence and The Soulcial Profile) guiding healers, coaches, and creatives in aligning authentic voice with digital strategy.

More ideas brewing — Works in progress to be revealed as they take shape.

I've created a detailed content roadmap connecting these offerings into one user-centered digital sanctuary—accessible, experiential, and emotionally intelligent.

Stage 3. AI Automation & Content Production

Wearing multiple entrepreneurial hats, I'm deep in AI automation, educational writing, design, and production. It's been a whirlwind producing my first online course using AI tools—cloning my voice with ElevenLabs, prompting graphics and short videos, editing course content, and weaving it all together into this passion-purpose project.

When people say, "Congrats, you've come so far," I honestly cringe. My brain immediately floods with images and timelines for the next project that brings this vision closer to completion. That's the entrepreneurial reality—always building, always iterating.

Stage 4: Current accomplishments

So far, I've completed the following in this project:

1. Landing page — Placeholder and Brand Awareness, Google Index for optimization

Email Automation and Download of Lead Magnet — MailerLite connected to a third-party e-commerce solution via Gumroad NSG brand page
Custom GPTs — (NaturalSelfGoddess Herbal GPT, Herbal Automation Writer, Social Profile, Social Presence, and two more!)